October 7th, 2014—Ellicott City, MD–Satmetrix, based in San Mateo, CA, announced today that it will utilize PowerMTA™ from Port25 Solutions, Inc., for its digital messaging infrastructure requirements. Satmetrix will utilize PowerMTA™ to control and administer digital messaging for its industry leading cloud-based Customer Experience Management Software.
Satmetrix is the world’s leading provider of Net Promoter® software. It is the only self-service, cloud-based solution designed specifically for small and mid-sized businesses interested in developing customer experience management (CEM) programs based on the Net Promoter Score (NPS®) methodology.
Previously, Satmetrix used sendmail, an open-source general-purpose email routing utility that supports many kinds of mail-transfer and delivery methods, including the (SMTP) used for email transport. According to Satmetrix, this arrangement caused acute challenges in several areas, including messaging performance, scalability and configuration complexities. Satmetrix chose PowerMTA™ principally to improve delivery performance and to simplify mail deliverability configuration. PowerMTA™ makes managing email streams simple with VirtualMTA technology. VirtualMTAs allow for granular segmentation of traffic patterns, while offering precise mailing delivery control with options to, for example, enable or disable DKIM-based sender authentication for a specific email stream. Additionally, they possess a unique utility to create independent queues for different mail streams. During the evaluation period, SatMetrix was impressed with PowerMTA™’s ability to configure these streams (VMTAs) easily. Scalability was another major area of concern, and PowerMTA™ proved that it surpassed competing solutions in this area.
Brian Curry of Satmetrix said, “Our cloud product required granular controls and high performance and scalability from an email deliverability solution. We evaluated several email deliverability solutions, and PowerMTA™ finished ahead of the pack. We’re quite pleased with the results.”
With PowerMTA™, users are able to set up and install a robust and highly flexible digital messaging infrastructure immediately and with ultra confidence. Usually, when a sender outgrows its open-source alternative, as occurred with SatMetrix with Sendmail, the mismatch is due to factors such as overwhelming volumes and configuration complexities. PowerMTA™ also excels in total cost of ownership, as it is designed to leverage existing hardware investments while its competitors offer needlessly complex delivery infrastructure components at cost-prohibitive price points. Given these attributes, it’s no surprise that PowerMTA™ powers more than 75% of global email service providers (ESPs). These ESPs are by far the most demanding senders in the world, but PowerMTA™ has proven time and time again that it is up to the challenge.
Satmetrix is the leading provider of cloud-based Net Promoter® software for companies of all sizes. As developer of the industry-leading Net Promoter® methodology along with Bain & Company, its applications deliver increased customer loyalty, reduced attrition, improved referenceability, and a clear competitive advantage. With experience on more than 1,000 deployments in 40 languages, Satmetrix accelerates the success of customer experience efforts using Net Promoter. Satmetrix is headquartered in San Mateo, Calif., with offices around the world.